Privacy Policy

Privacy Policy

for the sale of the digital product

IVF, A Little Differently

I. Who is the Data Controller

The data controller is Zuzana Sochová, Business ID: 75910403, registered address: Benešovo nábřeží 3954, contact email: info@asha-fertility.com.

II. What Personal Data We Collect

When you purchase the ebook or contact us via the contact form, we collect your name, email address, and any other information you voluntarily provide. If you subscribe to our email list, we collect your name and email address for the purpose of sending you relevant content and updates.

III. Why We Collect Your Data and Legal Basis

We process your personal data for the following purposes: to fulfill the purchase agreement and deliver the digital product (legal basis: contract performance), to comply with legal obligations such as invoicing and accounting (legal basis: legal obligation), to send you relevant content and updates if you have subscribed (legal basis: your consent, which you may withdraw at any time).

IV. How Long We Keep Your Data

We retain your data for as long as necessary to fulfill the purposes described above. Purchase records are kept for 10 years as required by Czech accounting law. Email marketing data is kept until you withdraw your consent.

V. Who Has Access to Your Data

Your data is processed through the following third-party platforms: Gumroad (payment processing and product delivery), SmartEmailing (email marketing). These processors are bound by their own privacy policies and GDPR-compliant data processing agreements.

VI. Your Rights

You have the right to access your personal data, request correction or deletion, withdraw consent at any time, object to processing, and lodge a complaint with the Czech Data Protection Authority (UOOU) at www.uoou.cz.

VII. Cookies

This website may use cookies for basic functionality and analytics. By continuing to use the website, you consent to the use of cookies. You can disable cookies in your browser settings at any time.

VIII. Contact

For any questions regarding this Privacy Policy or your personal data, contact us at info@asha-fertility.com.

This Privacy Policy is effective from August 26, 2026.